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thinkingrightllc.com
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ThinkingRight Developed the Only Patented Measure of Emotional Attachment (EA®)

Learn More about Emotional Attachment »

Emotional Attachment (EA®) Quantifies Consumers Attachment to Brands, Media and Content with ROI Validation.

Learn More about Emotional Attachment »

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Emotionally Attached (EA®) Audiences Are

2½

Times More Likely to Pay Attention to Ads for the Brand-
-

43%

More Likely to Chat or Use Social Media to Talk About the Brand-
-

47%

More Likely to Purchase That Brand-
--
-

Developed and Patented an Approach and Algorithm that Quantifies Consumer Emotional Attachment (EA®) to Brands, Media and Content.

Learn More About Emotional Attachment »

Brand Development
based on EA®

Content Evaluation
based on EA®

Portfolio Asset Management
based on EA®

The Wharton Future of Advertising Program

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Emotionally Attached (EA®) Audiences Are

Times More Likely to Pay Attention to Ads for the Brand--

More Likely to Chat or Use Social Media to Talk About the Brand--

More Likely to Purchase That Brand----